Well, are at full throttle at the ranch, Our citrus season just kicked into high gear. I can honestly say I struggling to keep up. Everyone else has been through this before but this is my first season. In as few words as possible,... its CRAZY!

Folks are calling from all over wanting product. Lisles phone, fax and email hasn't stopped. When I was told not to worry we would have more orders than product. Lisle wasn't kidding! We spent a large portion of the day yesterday testing sugars in the feild. The unseasonable hot weather couple with the few cold snaps has sweetened the the citrus up early. The acids are down and the fruit is INCREDIBLE!

Operations are beefing up. We are adding field staff as well as packers. Everything is running like clockwork. I'm in awe how quickly but also how smoothly everything has gone during this seasons start-up.

There are some mechanical items that will need to be addressed in the near future. We have a new packing line and bagger to bring online. I have to source air and a dryer for the new bagging system then we need to train on operations, maintenance and upkeep.

Being Organic we don't pick and refrigerate. We leave the fruit on the trees and pick to order. It's an awesome concept which guarantees only the freshest fruit possible will reach the end user.

Our Canadian partner, Thrifty Foods, introduced the concept years ago and we have adopted it as a standard.

Our fruit is brushed, not waxed. The sheen on the outside of the fruit is produced by the natural oils during respiration which aids in the appearance and presentation but also the taste. You have to only try our citrus to understand the difference.

Well, back to work!... It's gonna be a great day!

More later..... :-)